FIDIUM FIBER IS FLOATING ON AIR
Good internet is hard to come by, but with a fiber connection from Fidium, you don’t have to worry about buffering or missing that WFH call, because when you’re at ease with your internet, it feels like Fidium. We created a fully integrated campaign to make Fidium America’s favorite fiber internet provider, and the results spoke for themselves, exceeding expectations across every channel.
– May became Fidium’s highest recorded sales month to date
– Fiber Gross Installs: 12,397 (116% of budget)
– Fiber Net New: 8,651 (122% of budget)
– Fiber Migrations: 2,083 (177% of budget)
FIDIUM REBRAND
We brought new life into the Fidium with a rebrand. Refreshing everything from paid and print to organic and web, there was no stone unturned. Focusing on how a flawless internet connection feels rather than its function. The result was a bright and cohesive shift that connected and resonated with consumers.